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Gansevoort Plaza Spatial Design

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WHITNEY MUSEUM CHELSEA MARKET THE HIGH LINE GANSEVOORT ST W 15TH ST W 14TH ST 9TH AVENUE

Clearance Point

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Compliance: Verified
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Subconcession Fee & Revenue Modeler

Adjust the operational parameters below to model the revenue split and estimated concession fees returned to MDMA.

1. Operational Variables

Includes 60-day Winter Market + select year-round weekends.
Total number of concurrent vendor structures.
Average gross sales per incubator stall per day.
Percentage of total gross revenue paid back to MDMA.

2. Projected Annual Financials

Total Concession Gross Revenue $648,000
Estimated Concession Fee (to MDMA/DOT) $97,200 Meets proposed revenue sharing targets.
SuperMarket Administrative Share (85%) $550,800 100% ring-fenced to cover Green Team sanitation, utilities, safety, and local M/WBE payouts.

Estimated Expense Allocations (Self-Funding Loop)

  • Vendor Payouts (Incubator Share): $324,000 (50% of gross)
  • Green Team Sanitation & Carting: $65,000
  • Utility Bills & Infrastructure: $45,000
  • SLA, Insurance, & Legal: $35,000
  • Net Surplus for Local Arts: $81,800